Local Marketing Specialist - Hybrid Remote

Great Place to Work Certified™
Local Marketing Specialist
Reports to: Senior Marketing Manager, Brand & Retail Experience
Location: Vancouver, BC
We are looking for an experienced Local Marketing Specialist who thrives in a fast-paced environment to join the COBS Bread Marketing Team in our Vancouver Support Office. This position will provide strategic Marketing Plans for 160+ bakeries across Canada.
Key responsibilities include:

• Local Store Marketing strategy utilizing custom packages to support bakery opportunities and omni-channel marketing tactics such as paid and organic digital, media, and loyalty communication
• Support Marketing Coordinator in Local Marketing Programs, Local Marketing Toolkit, and Franchisee and Operations Team inquiries
• Manage Operations Team training on Marketing Efforts at a bakery level
• Oversee Community Marketing initiatives including national fundraisers and End of Day Giving Program efforts
• Manage Local Marketing fund
• Manage key agency relationships to drive effectives to Local Marketing strategies
• Develop Bakery Opening and Renovation Marketing plans
• Accurately report and analyze on Marketing Programs throughout evolution, to post-evaluation
• Marketing Projects and all other duties assigned as required

Requirements
What You Bring to the Table:

• Experience managing administrative functions and processes in an office environment
• 3+ years’ experience in a specialist role strategizing omni-channel Marketing Programs
• Excellent verbal and written communication skills
• Knowledge of Retail and/or Franchising is an asset
• Pro-active work approach demonstrating high level of initiative and urgency
• Maintain a high level of customer service with a positive and professional attitude

Benefits
What’s in it for You:

• Paid sick, mental health and personal leave days
• An open, ‘continuous-learning’ environment where professional development and career progression is encouraged
• Subsidized wellness program and an on-site gym facility
• A great Extended Health & Dental Benefit, Group RRSP Matching, and Health Spending Account
• Work within a dynamic, driven, high-achieving, close-knit and fun-loving team
• Competitive salary, bonus and vacation plan
• Complimentary self-serve kitchen of fresh produce, deli meats and of course, COBS Bread and treats!
• Not only do we have fresh COBS Bread product delivered daily to our Vancouver Support Office, we offer some pretty sweet perks too!
• A flexible hybrid work arrangement and a one-time work from home reimbursement to ensure you're set up for success
• Paid day for community service or volunteer opportunity
• High level of autonomy and responsibility

We thank all applicants for their interest in COBS Bread but would like to advise that only applicants shortlisted for interview will be contacted.
We are an equal opportunity employer and value diversity at our company.
About COBS Bread
With over 160 locations, COBS Bread serves fresh and delightful baked goods to communities across Canada. Any unsold items are donated daily to various local charities and food banks. The company's success can be attributed to the quality of our product, the development of our people and our warm and friendly customer service.
COBS Bread is part of Bakers Delight – Established in 1980 operating as Bakers Delight in Australia and New Zealand, and since 2003 as COBS Bread in Canada and the USA. Together we have grown to more than 700 bakeries across Australia, New Zealand, Canada and the USA. The entire network employs over 15,000 people, serving more than 2.1 million customers each week.
Accessibility
Accommodation is available upon request for applicants and employees with disabilities. If you are contacted for a job opportunity, please advise us of any accommodations needed to ensure you have access to a fair and equitable process. Any information received relating to accommodation will be addressed confidentially.