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Business Intelligence (Bi)/Data Analyst
Company | Procom |
Address | Toronto, Ontario, Canada |
Employment type | FULL_TIME |
Salary | |
Category | IT Services and IT Consulting |
Expires | 2023-10-11 |
Posted at | 7 months ago |
On behalf of our client in the Consulting Sector, PROCOM is looking for a Business Intelligence (BI)/Data Analyst.
- Reporting to the Senior Manager, Insights & Analytics, this role is a key contributor to our organizational efforts to enabling a robust view of our constituents, partners, programs, and internal performance by fostering a data-driven culture through providing the right insights, to the right people, at the right time
- Create and maintain models that predict changes in the donor base and input into strategies for campaign segmentation, research, and data cleanliness
- Coordinates with other team members to deliver cross functional solutions and data integrations
- Develops strong relationships with internal stakeholders through clear understanding of evolving business needs
- The primary enterprise application is currently Salesforce CRM and Marketing Cloud, various internal data integrations, and our cloud data platform, Snowflake
- And data analytics
- Keeps abreast of product functionality and relevant industry trends in marketing and philanthropy, including data segmentation, acquisitions strategies, donor stewardship
- Translate briefs from the Marketing, Philanthropy and Communications teams into quantitative questions that can be answered with our available data using sound methodologies
- Create and manage statistical models that forecast performance, rates and trends, and share results with channel/product/campaign owners and Senior Management
- Responsible for analyzing campaign and channel performance, as well as identifying trends within the donor base
- Translates functional requirements into technical specifications needed to implement and deliver required reports and outputs
- Working with large data sets, you will extract, prepare and analyze data, and report back on key insights to improve performance and effectiveness
- Pro-actively provide actionable fundraising data analysis, reporting and insights to answer key business needs within Marketing, Philanthropy and Communications
- Visualize data and conduct written and verbal presentation to share insights and recommendations to audiences of varying levels of technical sophistication
- Exceptional stakeholder service approach; results-driven, and metrics-focused with a passion for continuous improvement
- A solution-oriented approach, experience telling stories that connect the dots between the business and its data, working with a wide range of stakeholders, and communicating the value of data and challenges to using it well
- Strong organizational and time-management skills with the ability to prioritize a varied workload
- Experience understanding and working with complex SQL queries developed by others
- Strong grasp of advanced predictive modelling techniques using Python or R to ensure effective solutions to marketing issues
- An intellectual curiosity related to using data to solve business problems.
- Previous experience with Salesforce applications, Google Analytics and Snowflake and exposure to applications such as Power BI, Tableau, or other BI solutions a significant asset
- Certificates in Data Analysis, Data Visualization and Business Intelligence an asset
- Experience supporting Marketing, Philanthropy and Fundraising departments in the not- not-for-profit sector, including experience supporting complex marketing campaigns (AB testing and segmentation) is preferred
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