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Offer Marketing Specialist Jobs
Company | Altus Group |
Address | Ottawa, Ontario, Canada |
Employment type | FULL_TIME |
Salary | |
Category | Leasing Non-residential Real Estate |
Expires | 2023-08-09 |
Posted at | 10 months ago |
Job Category
- Assist in the development and execution of go-to-market launch plans, positioning, and messaging that resonate with target customers.
- Participate in portfolio-wide process improvement initiatives on the offer marketing team, helping to drive operational effectiveness and improved ways of working across the team.
- Monitor the performance of sales enablement content and provide analysis and insights to optimize effectiveness.
- Help ensure that offer enablement content is accurate, up-to-date, and aligned with the company's brand and messaging.
- Create offer collateral, including sales presentation decks, internal FAQs, case studies, demo scripts, website copy, and other marketing materials that support our offers.
- Partner with event and field marketing teams on strategic events where offer messaging, positioning and content is needed.
- Collaborate with cross-functional teams, including offer management, engineering, design, marketing, and sales, to ensure alignment and success of offer initiatives.
- Collaborate with the sales and customer success teams to understand their needs for enablement content, such as presentations, case studies, and demos.
- Work with senior offer marketing managers, offer management and subject matter experts to develop content that effectively communicates the value and benefits of the company's offers.
- Undergrad/Bachelors degree, preferably in marketing, communications, product or a business field
- Minimum 3 years of relevant experience
- Outstanding written communication skills
- Adept at recognizing patterns and creating standardized processes
- Awareness of the customer experience and building buyer-user relationships
- Strong organizational skills, ability to multi-task, problem solve and identify solutions
- Strong communication skills, ability to influence others to complete tasks on-time and within budget Action and results focused
- Familiarity with and experience researching, designing and developing go-to-market content and collateral
- Problem solver, ability to navigate in ambiguity
- Ability to establish relationships with coworkers across multiple departments to achieve goals
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