Manager, Senior Digital Content Writer, Corporate And Public Affairs [Td Bank]

Hours37.5Workplace ModelHybridPay Details

We're committed to providing fair and equitable compensation to all our colleagues. As a candidate, we encourage you to have an open dialogue with your recruiter and ask compensation related questions, including pay details for this role.

Department OverviewThe Corporate and Public Affairs (CAPA) department aims to inspire and connect our customers, communities and colleagues through communications, conversations and advocacy that enrich lives, deliver business outcomes and enhance our brand. We deliver best-in-class external and internal communications to help differentiate TD in the market and elevate our brand.

Job DetailsThe Digital Content Team is hiring a Manager, Senior Digital Content Writer to help oversee the creation and publication of dynamic corporate content that aligns to the strategic objectives of the Corporate & Public Affairs (CAPA) division of TD.

The ideal candidate for this role is a talented and versatile digital storyteller, strong writer and editor, and veteran digital content publisher who understands how to tell compelling stories across channels to engage audiences on multiple online platforms.

The Skills And Attributes Needed For This Role Include

• Ready to work closely and collaboratively with colleagues to ensure that our team is sharing stories in an engaging way, while leveraging all the channels available to us.
• Experience working with freelancers, including providing editorial direction and feedback to a team of writers as well as editing first drafts for clarity and to ensure editorial alignment.
• An ability to produce a variety of high-quality content on deadline, including executive bylines, policy-based position statements, and compelling profiles of colleagues and partners.
• A background in producing content related to ESG (environmental, sustainability, governance) subject areas will be considered an asset.
• Our ideal candidate has experience with applying SEO (search engine optimization) to content creation, and is savvy in the world of data, analytics and digital publishing.
• A critical eye for editing, including the ability to coach and mentor junior writers to help them improve.
• Writing, packaging and publishing content for external audiences, leveraging traditional, online and social assets.
• Exceptional editing and copywriting skills. A background in journalism, content creation, or corporate communications will be considered an asset.
• Ability to liaise with communications colleagues throughout the content development process to help shape story angles, edit articles, source multimedia assets, and publish content.
• An interest in branded storytelling, best practices, and telling engaging stories that make an impact.
• An aptitude for ideating and proactively bringing ideas to the table, as well as brainstorming as part of a team.
• The ability to ideate, pitch and see content through to completion and publication.

What will you do?

• You will advise colleagues and partners on content strategy and storytelling while building internal support for our channels and stories.
• You will be a champion for content excellence, and play a key role in evolving the stories that we tell and how we share them with our key audiences, advising colleagues and partners on how to develop more compelling content.
• You will make suggestions to help improve our editorial approach, by leveraging data and analytics to drive better content and packaging insights for colleagues and partners to evolve with each approach.
• You will edit written and multimedia content that will be featured on TD Stories.
• You will write short and long-form content to be published on TD Stories.
• You will write, package and deliver content to employee and external audiences, leveraging digital and social assets.
• Assist with new communications initiatives and digital storytelling channels as needed and act as a champion for these.
• You will work with a team of freelancers to help them create content for TD Stories.
• You will work closely with a team of communicators to develop content strategies and produce engaging editorial content that is both assigned to and pitched by you.
• With your digital skills, we'll look for you to produce content across a number of platforms (online, social and mobile) that will help influence stakeholders and drive engagement.
• You will look for opportunities to incorporate current affairs into content that resonates with employees and an external audience.

Job Requirements

• Ideal candidate would have 5 – 7 years' experience in digital content creation or journalism, or a blend of journalism and some corporate or agency experience.
• Understanding of how to communicate to different audiences, with experience planning content, editing copy and managing timelines.
• A portfolio of samples/a writing test may be requested should you be contacted for an interview.
• Self-motivated, ability to manage multiple initiatives in a fast-paced environment and excel under tight deadlines.
• Skills related to user experience and web accessibility.
• You know how to research and leverage statistics and facts for storytelling.
• You're an editor with a keen eye for compelling content with great attention to detail.
• You have an interest in helping elevate the Bank's thought leadership position in the ESG arena.
• Passion for storytelling and an adept writer. You are creative, curious about your subjects, and can write short or long-form copy.
• Knowledge of digital storytelling, social media platforms and how to amplify content across multiple mediums.
• Post-secondary education, preferably in a related field.

Company OverviewOur Values

At TD we're guided by our purpose is to enrich the lives of our customers, communities and colleagues, and share a set of values that shape our culture and guide our behavior. In exchange for how our colleagues show up to help TD succeed, we are committed to delivering a colleague experience grounded in Impact, Growth and a Culture of Care. No matter where you work across TD, we empower you to make an impact at work and in your community, explore and grow your career and be part of our caring and inclusive culture.

Making Your Well-being a Priority

A caring and supportive culture that promotes colleague well-being is core to who we are. At TD, we focus on total well-being with extensive programs to help colleagues assess, manage, and improve their well-being across four core pillars — physical, financial, social and mental/emotional. In addition, we champion a safe, inclusive and supportive work environment to help colleagues feel a sense of belonging, and supported in their personal and professional growth. Through our focus on total well-being, we know that we can help our colleagues thrive, contribute to our culture of care, and support better business outcomes … because when colleagues feel their best, they're more likely to do their best.

Our Total Rewards Package

Our Total Rewards package reflects the investment we make in our colleagues to help them, and their families achieve their well-being goals. Total Rewards at TD includes a base salary, variable compensation, and several other key plans such as health and well-being benefits including medical, dental, vision & mental health coverage, savings and retirement programs, paid time off, banking benefits and discounts, career development, and reward and recognition programs.

How We Work

At TD, we believe in-person connections fuel collaboration and collective creativity. Our workplace experience empowers colleagues to do great work side-by-side at TD locations, while offering flexibility to work remotely where it makes sense for the work and team. Our teams work in one of three workplace models: hybrid, onsite and primarily remote. Wherever our colleagues are working, they'll always have access to the TD community and experience our culture of care.

Who We Are

TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches. Every day, we deliver legendary customer experiences to over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to the Bank, those we serve, and the economies we support. We are guided by our vision to Be the Better Bank and our purpose to enrich the lives of our customers, communities and colleagues. TD is a customer obsessed organization, and we are deeply committed to being a leader in customer experience, that is why we believe that all colleagues, no matter where they work, are customer facing. As we build our business and deliver on our strategy, we are innovating to enhance the customer experience and build capabilities to shape the future of banking. Whether you've got years of banking experience or are just starting your career in financial services, we can help you realize your potential. Through regular leadership and development conversations to mentorship and training programs, we're here to support you towards your goals. As an organization, we keep growing – and so will you.

InclusivenessOur Commitment to Diversity, Equity, and Inclusion

At TD, we're committed to fostering an environment where all colleagues are encouraged to bring their authentic selves to work, experience equitable opportunities, and feel respected and supported. We're dedicated to building an inclusive workforce that reflects the diversity of the customers and the communities in which we live and serve.

How We're Helping Make An Impact In Communities

TD has a long-standing commitment to help drive progress towards a more inclusive and sustainable future. That's why we launched the TD Ready Commitment in 2018, now a multi-year North American initiative. Under the TD Ready Commitment, we are targeting a total of $1 billion by 2030 in community giving four key, interconnected drivers of change: Financial Security, Vibrant Planet, Connected Communities, and Better Health. It's our goal to help support change, nurture progress, and contribute to making the world a better, more inclusive place for our customers, colleagues, and communities.

Accommodation

Your accessibility is important to us. Please let us know if you'd like accommodations (including accessible meeting rooms, captioning for virtual interviews, etc.) to help us remove barriers so that you can participate throughout the interview process.

We look forward to hearing from you!