Communications Specialist - Local Immigration Partnership (Lip)

This is a contract position until March 31, 2025

The closing date for this posting is August 18, 2023.

Join us and help make a difference! At Grey County we work together to deliver essential public services that meet the needs of our communities. Grey County isn't just a great place to live; it's also a great place to work!
We are proud to offer competitive wages and an attractive total compensation package. We support learning and continuous employee development, and champion career progression for our employees. We value work-life balance, so you can make the most of your career at Grey County, while making the most of your life in Grey County.
Purpose
Reporting to the Local Immigration Partnership Manager, the primary role of the LIP Communications Specialist is to develop and execute communications plans and support public awareness campaigns for the Grey Bruce Local Immigration Partnership (GBLIP).
Working closely with GBLIP staff, this position will build awareness of LIP initiatives and promote equity, diversity and inclusion to local community residents, leaders and employers in the Grey and Bruce region. This project is a joint venture between Grey and Bruce Counties with strategic direction and support provided by both Counties.
Responsibilities
Reporting to the Local Immigration Partnership Manager, the LIP Communications Specialist has the following duties and responsibilities:

• Manage and maintain digital media platforms, including website and social media.
• Strengthen reach and build the audience for GBLIP; monitor and track performance, make recommendations to enhance marketing communication efforts.
• Provides support to the GBLIP team and liaises with the Manager to help achieve and/or exceed program goals, outcomes and IRCC deliverables.
• Responsible for ensuring all content and materials adhere to accessible communications requirement of the AODA.
• Ensure marketing initiatives are continually aligned with GBLIP branding, municipal and federal communication protocols.
• Develop and manage marketing communications campaigns around Positive Messaging and Welcoming Communities.
• Develop and execute annual communication plans aligned with both Counties Corporate Strategic Communications Strategies to promote and raise awareness of GBLIP and GBLIP partnered activities.
• Perform other related duties as assigned.
• Monitor media to understand spectrum of opinions and build on positive messages.
• Create informative and innovative social media content, moderate social media channels.
• Create innovative and engaging content, including storytelling, event promotion, media releases and kits, articles, photography, and video, across a variety of mediums.
• Performs project management by developing, executing, and monitoring progress of an approved communications project; developing project concepts, goals, and proposals; estimating costs and monitoring budgets; providing project related advice; monitoring and reviewing cash flow projections.
• Support Grey and Bruce County and their member municipalities in customizing their welcoming communities messaging.
• Participates in Grey and Bruce committees and/or engagement opportunities when appropriate.

Working Conditions
Usual hours of work are Monday to Friday between 8:30am to 4:30pm. A flexible schedule is required as some evening and weekend work may be necessary.
Contacts
Internal Working Relationships
Local Immigration Partnership staff, economic development staff and communications staff from Grey and Bruce Counties, other Grey County departments such as Finance.
External Working Relationships
Involves regular interaction with media contacts, community organizations, municipalities and their economic development officers, economic development organizations and government agencies and other external contacts with whom the Counties do business with.
Knowledge and Skill

• Creativity and the ability to successfully collaborate.
• Two years relevant experience
• A strong understanding of website and social media platforms, including best practices, limitations, features and nuances, and analytics for major platforms.
• Knowledge and awareness of municipal government responsibilities, policies, and procedures.
• Strong oral and written communication skills, attention to detail with the ability to prioritize tasks; proven ability to communicate effectively with multiple stakeholder groups.
• Experience collecting, analyzing, and evaluating data for social media and the web is an asset.
• Solid time management and organizational skills; ability to work independently with minimal supervision.
• A strong understanding audio-visual equipment for video and podcast production, as well as excellent working knowledge of graphic design software such as Adobe Creative Suite, Canva, etc.
• A three-year post-secondary diploma in communications, marketing or other related discipline or an acceptable equivalent of formal education and practice experience, can be applied to this position.
• Knowledge of anti-discrimination campaigns, newcomer attraction and retention, cultural awareness, workforce development and economic development as well as Grey and Bruce Counties socio-economic characteristics & community resources an asset.
• Proficient at storytelling through compelling content and graphics; strong graphic design skills.

Impact of Error
Failure to communicate effectively with partners may result in a less cohesive and effective approach to attraction and retention efforts.
The performance of staff is key to ensuring support of the economic development process and maximizing benefits.
Failure to comply with the contribution agreement could result in loss of funding, and future funding opportunities.
Grey County is proud to be an equal opportunity employer, and promotes a culture of respect where all team members are valued for their unique talents, knowledge and lived experiences.
Accommodations are available for all parts of the recruitment process. Applicants are encouraged to outline accommodation needs when submitting their application. If alternate methods of application are required, candidates can email [email protected].
While we thank all candidates for their interest, only those selected for an interview will be contacted.
Any personal information submitted will be managed in accordance with the requirements of the Municipal Freedom of Information and Protection of Privacy Act, and will be used only to determine eligibility for employment.
Based on the nature of the position, pre-employment screening may be required including but not limited to; Criminal Record Searches, Financial Credit Inquiries; Educational and Credential Verification; Drivers Abstracts; Drug/Alcohol Testing; Pre-Medical Testing and Investigative Employment References.