Client Relationship Marketing, North America Support (Marketing Associate Manager)

About Accenture Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services — creating tangible value at speed and scale. We are a talent and innovation led company with 738,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology with unmatched industry experience, functional expertise and global delivery capability. We are uniquely able to deliver tangible outcomes because of our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Accenture Song. These capabilities, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients succeed and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com.

Together, we’re building something new, something brilliant, something bold with client relationship marketing at Accenture – and we want you to join us. What others call account-based marketing, we call client relationship marketing. Day in and day out, we build and broaden relationships with our clients to expand our perception, relevance, brand love, and most of all, help our clients create 360° value.

We believe simplification equals innovation – and for client relationship marketing our vision is simple but profound. We will create intentional client experiences by strategically providing clients with relevant content and experiences, at a volume they can consume, and at a time and place that meets their needs. We will use leading technologies, lead with data and insights, and deliver best in class returns on investment. In doing so, we’ll become our own best credential – inside Accenture and out in the world.

So why you?

You exemplify client-centricity! You always do the right thing. You lead with excellence, confidence and humility. You act as a true partner. You care deeply for people. You have an unwavering commitment to inclusion and diversity. You have the courage to change. You actively innovate.

And most of all, you want to grow your career and believe Accenture is the place where you can achieve your professional and personal aspirations.

Typical Activities

Execute and support fully integrated marketing and communication strategies for Accenture’s clients

Curate content and experiences that our clients truly need and serve them up

Support client relationship marketing activities, including experiences, power mapping, 360° value reports, messaging sessions, people engagement strategies, and more

Research what we need to know about our key buyers, using tools like LinkedIn Sales Navigator

Use Accenture’s SynOps and other leading technologies to help us know our and prioritize our marketing work

Measure our marketing against agreed-upon success measures and use feedback loops for continuous improvement

Basic Qualifications

Minimum of 5 years of hands-on marketing experience, ideally for a professional services firm, marketing agency or in-house marketing function at a Fortune 500 company

Preferred Qualifications

Bachelor's degree

Account based marketing or pursuit / deal-based marketing experience highly desirable

Broad marketing skill set, including campaign management, deliverable development and measurement and reporting. Demonstrable experience in using different channels, including social media, email and direct mail.

Brilliant project management skills and ability to manage multiple projects in a deadline-driven environment

Strong written and oral communication skills, with ability to present and convey ideas clearly and persuasively at all levels

Strong stakeholder management skills and ability to operate and build relationships at senior levels within a large, matrixed organisation

Team player with great interpersonal skills

Creativity, flair and innovation in how to achieve cut-through and differentiation for campaigns

Enthusiasm, passion for marketing and can-do attitude

Technical Skills

Experience with Salesforce or similar client relationship management platform desirable, e.g., managing client interactions, reporting, campaign set up

Experience using Eloqua (or similar email platform) desirable

Good knowledge of Microsoft Powerpoint and Excel

Design skills are nice to have, but not essential