Brand Manager - Health Care

Imagine...working for a company that knows that its people are the key to its success in the marketplace. A company in which achieving extraordinary results and having a stimulating work experience are part of the same process.
We cultivate and embrace a diverse employee population. We recognize that people with diverse backgrounds, experiences and perspectives fuel our growth and enrich our global culture.
We are looking for an individual who enjoys working in a fast-paced, team oriented environment, likes to be challenged, and values the opportunity to make a difference.
At Campbell Company of Canada, we believe in searching for the best and the brightest professionals at every level and in every specialty who live into our values. The 5 C’s of Campbell – Care, Character, Collaboration, Competitiveness, Creativity – demonstrate the best of who we are today and who we aspire to be. Living our values will foster an inclusive, high-performance culture. Our employees act with intention, lead with integrity, and are truly passionate about what they do to bring our purpose to life Connecting People Through Food They Love.
Do you want to Make History with Campbell’s?
We have an exciting Marketing opportunity on our Food Service Marketing Team as Brand Manager – Health Care. This role is based out of our Mississauga Head Office location (60% in-office, 40% remote) and plays a key role in leading the strategic development, planning, and implementation of Campbells Healthcare Brands (Eating Smart, Texture Modified Foods, Advance Cuisine), Campbell’s Classic Soups (Shelf Stable Soups) and Frozen Entrees. Responsibilities include development and execution for long and short-term strategic marketing plans, financial profitably, commercialization of new products, support demand forecasting, agency management, and development of growth opportunities. The successful candidate will play an integral role within the Health Care industry, supporting sales with health care expertise, as well as representing Campbell’s with industry relations (IDDSI). Registered Dietician license required.
Category Management

• Ensure financial profitability through profit & loss (P&L) management and Pricing Strategy
• Development of promotion and marketing communications
• Set strategic and execute direction of marketing plans

Sales and Operations Planning

• Work with cross-functional partners to ensure appropriate product supply, including sales strategy and planning and supply chain
• Actively monitor sales performance working with internal cross functional partners in sales
• Support brand forecast, provide insights and knowledge

Business Development

• Work with team to develop presentations and recommendations for key accounts.
• Support Sales team with new business opportunities.
• Identify opportunities to grow with strategic customers.
• Create direction for cross-functional partners
• Be the liaison for Campbell’s and other HC industry partners (IDDSI)
• Provide consumer, category, and competitive insights and co-develop targeted selling propositions

Product Commercialization

• Communicate project status, issues, and opportunities to the broader organization
• Lead initiatives and launch new products within the Campbell commercialization process

Agency Management
Work with various other creative agencies to produce point of sale (POS) and a variety of marketing materials for brands
The Company is committed to providing equal opportunity for employees and applicants in all aspects of the employment relationship, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, veteran status, disability, age, religion or any other classification protected by law.
In that regard, U.S. applicants and employees are protected from discrimination based on certain categories protected by Federal law. Click here for additional information.