VP Head of Paid Search Jobs

CPA Designation with 10+ years progressive experience; and 3+ years as a finance leader

Evidence of strong relationship-building skills, cross-functional leadership capabilities, and high emotional intelligence

The day-to-day oversight of the finance and accounting function

Successful track record of building a finance department in a rapidly growing SMB – preferably with technology or software companies

An effective communicator, with strong verbal and written skills

Proven organizational skills; excellent decision-making skills; able to prioritize key deliverables

Strong project management skills, with the ability to handle multiple projects simultaneously and meet tight deadlines.

Campaign Management: Oversee the end-to-end management of paid search campaigns, including keyword research, ad copy creation, bid management, and ongoing optimization.

Budget Management: Manage campaign budgets effectively, allocate resources strategically, and ensure campaigns are cost-efficient while maximizing ROI.

Extensive experience with Google Ads and Microsoft Advertising platforms, as well as various paid search tools and analytics platforms.

Leadership experience, with a demonstrable ability to lead and inspire a team to achieve exceptional results.

Excellent communication and presentation skills, with the ability to convey technical concepts to both technical and non-technical audiences.

Must have solid media buying platform skills with DV360 and Google Ads in-platform experience

2+ years of paid search/SEM experience

Ad serving skills and technical know-how

Any experience within the retail industry is a HUGE plus!

Does this sound like you?

Strong project management skills with demonstrated ability to plan and manage multiple complex projects concurrently and establish priorities.

Minimum 10-15 years of experience in leadership experience in an executive strategy role.

Promote innovation and creative thinking to stimulate new product and service market knowledge.

Sound knowledge of emerging technology and business trends.

Superior communication skills, both verbal and written, with varying audiences in a matrixed, geographically dispersed environment.

Bachelor’s degree in Communications with an advanced degree or certifications a plus.

0-1 years’ experience in SEM, SEO or Digital Media preferred

Strong presentation skills, including the ability to communicate complex data in simple terms.

Become an expert in client paid search and analytics

Work collaboratively, coordinate and communicate with internal and external partners

Create paid search reports, analyzing campaign performance along with optimization recommendations for continuous improvement.

Stay up to date on emerging trends.

Strong business acumen, with outstanding analytical, strategic planning, change management and execution skills

Project management skills; ability to coordinate complex and multiple projects, delivering to a high standard

You will bring the following skills and qualifications to the table:

Measure and optimize current revenue streams, offerings, and relationships to optimize business growth and revenue.

Experience driving contract and sales growth in an entrepreneurial environment.

Experience coaching a sales team to overachievement of results.

· Knowledge of 21st century finance and accounting software, tools and best practices.

VP, Canada Head of Finance

· Will have extensive interaction with various departments/disciplines, including underwriting, actuarial, legal, reinsurance, claims and IT.

· Must have a strong understanding of Direct Insurance and Ceded Insurance accounting concepts and application.

· Clearly presents ideas and concepts (orally and written) and influences outcomes.

· Must be able to motivate, inspire and engage diverse teams of people.

Strong business acumen and analytical, troubleshooting, problem-solving, and project management skills

Skills And Experience We Value

Proven experience leading and building global teams

Create the GTM operational planning document that highlights our key sale motions, key segments, priorities, quota menu, and territory density ranges.

Develop optimized organizational structure and design models for GTM execution.

Update and expand the revenue excellence model and ensure execution and roll-out thereof to the field.

Previous experience with SEM platforms (Google Ads, DoubleClick Search, Bing Ads)

Strong client-facing skills: understanding client needs, maintaining relationships, building partnerships.

Strong numerical skills and attention to detail

Knowledge and understanding of Web Analytics (considered an asset)

Relevant qualification from Google and Bing (Amazon an asset)\

Contributes to the agency's long held leadership position within the industry via new business wins and award-winning case studies

3 to 5 years of experience in managing paid search campaign with a focus on performance. Agency experience an asset.

You have managed large-scale campaigns; multi-brands, multi-products with significant budgets.

Experience with A/B and/or Multivariate testing concepts is an asset.

An extensive flex pension and benefits package, with access to virtual healthcare

Be an integral part of the Paid Search team and help support a multi-million-dollar search campaigns

You will collaborate closely with media strategists to help deliver innovative campaigns and share accountability for those results