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Marketing Strategy Planner Jobs

Company

Giant Tiger

Address Ottawa, Ontario, Canada
Employment type FULL_TIME
Salary
Category Retail
Expires 2023-06-15
Posted at 1 year ago
Job Description


Marketing Strategy Planner


About This Opportunity


Recognized as an Employer of Choice, Giant Tiger’s retail stores provide dynamic work environments with many opportunities for a fulfilling career. We are a Canadian owned and operated retailer (and proud of it!), with a strong commitment to the community, and over 60 years of success. If you are looking for a challenging and stimulating career, Giant Tiger may be right for you. We believe in opportunities for growth & development, teamwork, and engagement.


We are hiring a Marketing Strategy Planner to join us as our corporate teams grow & develop! This role is looking to be filled by a proactive self-starter with knowledge and experience in marketing-management within a consumer-facing environment!


Giant Tiger Offers


  • Giant Tiger Store Discount
  • Health/Dental/Vision benefits;
  • Full Service Cafeteria
  • Work Your Way! Flexible hybrid or remote work arrangement;
  • Weekly summer barbeques and staff events all year;
  • 24/7 access to onsite gym;


Purpose: To develop marketing plans that support achievement of corporate and buying KPI metrics.


Role Specific Accountabilities


  • Plan and oversee the development of seasonal Marketing strategies and Go to Market Plans to meet/exceed business objectives
  • Optimize print flyer distribution to drive customers in store & online each week
  • Support GR Private Label update for rollout including development of marketing channel support recommendations, plus ad-hoc support for other marketing projects as needed
  • Analyze in season performance and work cross functionally to update marketing plans to respond to business need
  • Leverage transactional, market and consumer data to complete the Seasonal Post Mortem which is used to build Strategy & Go to Market Plan for next fiscal year
  • Maintain marketing budget working with team members throughout the year


Requirements


Knowledge & Skills


  • Proven omni-channel marketing experience with strong data-driven decision-making that gets results
  • Outstanding organizational and time-management skills to drive multiple projects simultaneously within timelines
  • Excellent interpersonal skills, with approachable style and consistent track record to establish relationships and work effectively in a highly cross-functional team
  • 5 to 7 years of related experience in marketing planning and management in a consumer-facing, fast-paced working environment
  • Effective written and verbal communication skills, with honed presentation confidence to express expertise and point of view in multiple forums and leadership levels
  • Experience working for a national retailer is preferred
  • Proven track record to lead. A self-starter with a can-do attitude
  • Proactive problem-solving skills to anticipate obstacles and quickly generate alternative solutions/ideas


Assets


  • Experience managing a print and digital flyer program


Travel Requirements


  • None


Giant Tiger is an equal opportunity employer and is committed to fair employment practices.


Are you are interested in this position but don’t yet meet all the criteria? We want you to apply anyway!


During our recruitment process we are looking for an incumbent that will not only learn and grow in the role, but also contribute to our diverse, equal and inclusive culture.


If you require accommodation during your pursuit of a role at Giant Tiger please contact [email protected].