Manager, Brand And Advertising
By Cogeco Inc. At Montreal, Quebec, Canada
Manage the overall messaging/campaign calendar to ensure coverage and consistency
8-10 years advertising or agency experience
Experience in subscription based industry - communication, banking or insurance for instance is considered as an asset
Knowledge of the importance of brand and the different touchpoint sequences
Strong ability to multitask and manage multiple projects with different timelines
Plan the advertising strategy across brand funnel (Awareness, Consideration, Conversion) to achieve our business objectives
Senior Brand And Advertising Advisor
By National Bank of Canada At Montreal, Quebec, Canada
Experience in brand management and B2B
Experience in multichannel campaign management
Experience in marketing project management and advertising campaign production, including performance measurement of integrated campaigns
Do you have experience in managing integrated campaigns
Do you have experience in digital marketing?
Ability to manage a large number of 360 mandates (traditional campaigns – TV, radio, print – digital, branding, etc.)