Associate Director, Digital Marketing
By University Canada West At Vancouver, British Columbia, Canada
Proven experience (5+ years) in digital marketing, with focus on strategy development, campaign management, and team leadership
Strong project management skills and the ability to handle multiple projects simultaneously
Excellent leadership and team management abilities, with a track record of building and developing high-performing teams
Develop and manage digital marketing campaigns, including setting objectives, defining target audiences, creating compelling content, and determining appropriate channels and tactics
Manage relationships with external agencies and vendors, ensuring the delivery of high-quality work and maximizing return on investment
Collaborate with the web development and SEO teams to optimize website performance, user experience, and conversion rates

Are you looking for an opportunity to join a dynamic team and help shape the future of digital marketing? We are looking for a Digital Marketing Associate to join our team and help us create innovative campaigns that drive results. If you have a passion for digital marketing and a creative eye for design, this could be the perfect job for you!

Overview A Digital Marketing Associate is responsible for developing and executing digital marketing strategies to promote products and services. They are responsible for creating and managing campaigns, analyzing data, and optimizing campaigns to ensure maximum ROI. Detailed Job Description
• Develop and execute digital marketing strategies to promote products and services.
• Create and manage campaigns across multiple digital channels, including email, social media, and search engine optimization.
• Analyze data to measure the effectiveness of campaigns and optimize them for maximum ROI.
• Monitor trends in digital marketing and recommend changes to strategies as needed.
• Collaborate with other departments to ensure campaigns are aligned with overall business objectives.
• Develop and maintain relationships with vendors and partners.
• Stay up to date on industry trends and best practices.
Job Skills Required
• Knowledge of digital marketing strategies and tactics.
• Excellent analytical and problem-solving skills.
• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Proficiency in using digital marketing tools and software.
• Knowledge of HTML and CSS.
Job Qualifications
• Bachelor’s degree in marketing, communications, or a related field.
• At least two years of experience in digital marketing.
• Experience with SEO, SEM, and other digital marketing tactics.
• Knowledge of web analytics tools and techniques.
Job Knowledge
• Knowledge of digital marketing strategies and tactics.
• Understanding of SEO, SEM, and other digital marketing tactics.
• Knowledge of web analytics tools and techniques.
• Understanding of HTML and CSS.
Job Experience
• At least two years of experience in digital marketing.
• Experience with SEO, SEM, and other digital marketing tactics.
Job Responsibilities
• Develop and execute digital marketing strategies to promote products and services.
• Create and manage campaigns across multiple digital channels.
• Analyze data to measure the effectiveness of campaigns and optimize them for maximum ROI.
• Monitor trends in digital marketing and recommend changes to strategies as needed.
• Collaborate with other departments to ensure campaigns are aligned with overall business objectives.
• Develop and maintain relationships with vendors and partners.
• Stay up to date on industry trends and best practices.