Associate Director, Digital Marketing
By University Canada West At Vancouver, British Columbia, Canada
Proven experience (5+ years) in digital marketing, with focus on strategy development, campaign management, and team leadership
Strong project management skills and the ability to handle multiple projects simultaneously
Excellent leadership and team management abilities, with a track record of building and developing high-performing teams
Develop and manage digital marketing campaigns, including setting objectives, defining target audiences, creating compelling content, and determining appropriate channels and tactics
Manage relationships with external agencies and vendors, ensuring the delivery of high-quality work and maximizing return on investment
Collaborate with the web development and SEO teams to optimize website performance, user experience, and conversion rates