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Company

CultivatR.ca

Address Calgary, Alberta, Canada
Employment type FULL_TIME
Salary
Expires 2023-12-19
Posted at 11 months ago
Job Description

CultivatR is Canada’s First Online Farmer’s Market. We are rebuilding the relationship people have with their food. You should know where your food comes from and how it got to you. Our mission is to create a food network where both farmers and consumers can benefit. . We have developed technology that allows us to accomplish our mission. By supporting local, we can not only reduce our ecological footprint but also have fresher, healthier and better tasting food.



ABOUT THE ROLE

In this role, you will plan, shoot, edit and optimize a wide range of content. From clever TikToks shot natively on the device to deliciously staged food photography, you will work to create a range of still and video assets for some iconic brands. You’re an expert in social content – with a deep understanding of the platforms and what kind of content audiences expect on each. You enjoy the creative process and you’ll be part of a team that makes the kind of ideas, brand acts, and social content that gets people talking.

You’ll use your experience as a content creator to plan, shoot, edit, and design content at the speed of culture. You are on top of the latest trends and are well-versed in creating content for all platforms – you know what works on Instagram, twitter, and just how different both those platforms are from TikTok. You are comfortable using high end camera equipment from the team’s production kit, or shooting and editing natively on a mobile device for quick posts in app. You are a storyteller and use all your skills every day to create content that sets us apart from other brands online.

This role will require periodic travel to meet with our vendors, as well as working for our in house production studio at our processing facility.



RESPONSIBILITIES


  • SOCIAL EXPERTISE: You can identify trends and opportunities as they emerge in social and quickly ideate and present concepts for content that will stay true to our brand but participate in the online dialogue
  • WORKFLOW MANAGEMENT: Can manage multiple priorities and assignments. Execute with rapid turnaround times for real time moments, capture trending moments, editing quickly and efficiently to deliver high quality work, on-time and with accuracy.
  • COLLABORATION: Work collaboratively with a large team of creatives from ideation to execution – helping to ensure ideas are created and brought to life faithfully.
  • STORYTELLING: You’re able to ideate, build, shoot, and edit effective stories that match the quality of each social platform.
  • SOCIAL STRATEGY: Work with the team and external agencies to ideate on planned content monthly and quarterly to ensure always-on social approach. Research and proactively recommend ideas, solutions and new content for the brand
  • CONTENT CREATION: You use a robust skillset from photography to videography, design, writing, and platform native tools to create a wide range of content that suits the moment and the idea. From quick social posts to beautiful shoots, you have range and the ability to switch quickly between styles.



EXPERIENCE


  • A passion, curiosity and experience in making creative content on social media platforms - Instagram visuals, TikTok videos, YouTube edits and more
  • 1 to 2 years of experience in a design or content creation role where you have made a wide range of content.
  • In-depth understanding of design programs such as Photoshop, InDesign, Illustrator, After Effects, including best practices for all social channels
  • Highly organized with an ability to work under tight deadlines and shifting priorities in a fast-paced environment
  • A passion for food and brand marketing
  • Proficient in the Adobe Creative Suite and eager to continue to learn and evolve in other ways to make social-first content.
  • A high-quality portfolio displaying a range of quality social content
  • Has experience creating high quality content for clients with high standards of quality and excellence.
  • Demonstrated ability to make relevant content across all platforms with extraordinary skills in visual storytelling, videography, and video editing. Graphic design experience is a plus.
  • Ability to problem solve and recommend production/design-appropriate solutions