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Search Engine Optimization Copywriter
Company | Candy Funhouse |
Address | Mississauga, Ontario, Canada |
Employment type | FULL_TIME |
Salary | |
Expires | 2023-07-26 |
Posted at | 11 months ago |
Candy Funhouse is the leading online candy store. It is where pop culture and candy collide! Our focus is on media and content creation, which brings together the sweetest candies and latest pop culture trends. Our team is dedicated to creating a vibrant and fun atmosphere that merges the love of candy and entertainment. With over 3000 different items, we are sure to have the candy you grew up on, the ones you love today, and the candy you have yet to discover. At Candy Funhouse, we are passionate about candy, pop culture, and bringing people together!
We are looking for talented people who are motivated and embrace creativity in a workplace where everyone feels valued and inspired. Candy Funhouse is all about creating a fun experience that incorporates happiness, nostalgia, and pop culture. Passion is key! It all begins with outstanding talent; it all begins with YOU!
Role Details
Job Title: SEO Copywriter
Reporting To: Marketing Manager
Hours: 40 hours/week
We are looking for a creative, dedicated individual to join our team as a content developer. The responsibilities of the content developer include creating original content for our website and advertising that includes copywriting, product descriptions, social media, blogs, and technical work. The content developer must also adhere to SEO best practices, considering keyword density and prominence, tone, style, and readability to organically elevate our website’s placement in a search engine result.
To be successful as a content developer, you should have great communication, research, and teamwork skills. Ultimately, a top-notch content developer has a good working knowledge of content management software and an eye for detail.
Content Developer Responsibilities:
- Editing and proofreading new content before publication
- Managing the distribution of content through our various channels, including social media
- Collaborating with other departments and team members and brainstorming subjects for creative content
- Writing new web content and editing existing content in our distinct brand voice
- Use digital research tools to identify search trends
- Creating unique, simple-to-understand, and user-friendly content using good SEO techniques
- Keyword mapping included in writing
- The ability to write both short and long form copy, from product descriptions and blogs, to marketing advertisements.
- Coming up with content goals and strategies and pitching ideas to the Marketing and Communications Directors
- Analyzing performance indicators and web traffic and determining the effectiveness of created content
Content Developer Requirements:
- Experience in copywriting, SEO, programming, or a related field may be advantageous
- Excellent working knowledge of SEO
- Great written and verbal communication skills.
- Ability to work independently and as part of a team.
- Skilled writer
- Strong attention to detail, multitasking, and analytical skills.
- Bachelor's degree in creative writing, computer science, marketing, mass communication, or a related field is preferred
- Strong working knowledge of content management software, Shopify, and more
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