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Search Engine Optimization Specialist

Company

CodeMasters Agency
Address Hamilton, Ontario, Canada
Employment type FULL_TIME
Salary
Expires 2023-08-24
Posted at 10 months ago
Job Description

We are CodeMasters Agency, a leading digital marketing firm with a broad portfolio of successful projects and clients worldwide. We specialize in delivering comprehensive digital solutions, from web design and development to online marketing strategies. We're a dynamic, creative team driven by a passion for excellence and innovation.


We are now on the lookout for an experienced SEO Specialist to join our growing team. The successful candidate will be adept in the strategic planning and execution of SEO campaigns for a variety of clients across different industries.


Responsibilities

  • Conduct keyword research to guide content team.
  • Review and analyze client sites for areas needing improvement
  • Monitor performance metrics to understand SEO strategy performance.
  • Optimize website content, landing pages, and paid search copy.
  • Develop and implement effective search engine optimization (SEO) strategies.
  • Collaborate with other marketing professionals to align goals.
  • Continually learn about the latest SEO trends and techniques to ensure our strategies are cutting edge.
  • Improve clients 'rank' in major search engines
  • Prepare detailed strategy reports
  • Direct off-page optimization projects (e.g., link-building).
  • Work with social media and PPC teams to optimize campaigns.
  • Collect data and report on traffic, rankings, and other SEO aspects.
  • Review technical SEO issues and recommend fixes.


Outreach Requirements:

  • A strong understanding of SEO and how outreach efforts fit into broader SEO strategies.
  • Creativity and a strategic mindset, with the ability to identify opportunities for outreach.
  • Excellent communication, negotiation, and persuasion skills.
  • Experience using tools such as SEMRush, Ahrefs, or Buzzstream for outreach and link-building.
  • Proven experience in SEO outreach, link-building, or a similar role.
  • Ability to work independently and as part of a team.



Qualifications

  • Bachelor's degree in Information Technology or related field
  • 3+ years' of technical experience
  • Strong analytical skills
  • Understanding of all search engines and functions as well as marketing