Fine Grain | Brand Designer

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• EXPERIENCE: 3-5 years
• LOCATION: Remote - Work from anywhere
• ESTIMATED DURATION: 15 hrs/week - Short term
• BRAINTRUST JOB ID: 7498
• JOB TYPE: Freelance, Contract Position (no agencies/C2C - see notes below)
• HOURLY RANGE: Our client is looking to pay $30 – $60/hr

Requirements

• Prior experience creating brand guides is a plus
• Excellent attention to detail and ability to meet deadlines
• Strong communication skills and ability to work well with a brand partner
• Strong background in design and branding

This is a remote, freelance position and candidates can work from anywhere. To apply, please submit an application describing your relevant qualifications and experience.
What You’ll Be Working On
I'm looking for a freelance brand/visual designer to flesh out the many visual aspects of a new brand. As the logomark has already been found, this would include visual identity, iconography, typography, color strategy, layout and style. These attributes could be expressed in a brand guide book or as a web/mobile design.
The brand is Fine Grain, which designs, makes, and sells unique and fine furniture at various levels of production scale. Fine Grain is driven to give environments structure and purpose through beautiful furniture that lasts lifetimes. Its vision is to create pieces that are loved and passed down through generations. Initial go-to-market is ecommerce, but this will eventually bleed into brick and mortar.
You should have strong skills in color theory (which I do not have), and be very flexible in receiving and extending the brand's tonal qualities. Prepared materials include brand strategy, research, and competitive landscape. There is also a draft Figma board off of which you can quickly get to work.
My own background is in lifestyle consumer products. I was previously the cofounder of getquip.com and am a product designer myself. That said, I know my limits and am looking for expert help in the visual arts.
Responsibilities:

• Create comprehensive brand visual guide that includes direction on color, type, photography, layout, iconography, and overall visual identity
• Collaborate with me to understand the needs and wants of the brand
• (Alternatively to the above): Design and present web and mobile sites that express all the driving visual identity hallmarks that define this brand
• Review the industry and competitor research

C2C Candidates: This role is not available to C2C candidates working with an agency. If you are a professional contractor who has created an LLC/corp around their consulting practice, this is well aligned with Braintrust and we’d welcome your application.
Braintrust values the multitude of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.