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Consumer Insights Manager Jobs in British Columbia

Senior Consumer Product Manager
By Astellas Pharma Canada At Greater Toronto Area, Canada
Certification(s) in Digital Marketing (Google Ad Words/Analytics, User Experience Design, Content Marketing, Social Media, Digital Media, Digital Marketing, etc)
If your skills and experience match our needs, please email your resume to: [email protected].
Identify key consumer knowledge gaps and information needs to generate innovative and comprehensive pre-launch disease awareness efforts
Partner with Commercial Directors and Brand Teams to determine what capabilities are required for the future, identifying critical priorities and opportunities
5+ years’ experience in consumer marketing, digital marketing, and consumer activation
Experience working in highly regulated industries (healthcare, financial services, etc.)
Insights Manager - Marketing
By Griffith Foods At Scarborough, Ontario, Canada
Strong attention to detail and project management skills.
At least 5+ years of relevant consumer insights experience.
Knowledge of research fundamentals, both qualitative and quantitative.
Knowledge of multiple consumer data and learning tools, processes, and analytical techniques.
Presentation development and storytelling capabilities.
Strong experience in designing, programming and analyzing online survey data.

Are you an experienced Consumer Insights Manager looking for a new challenge? We are looking for a creative and analytical individual to join our team and help us uncover valuable insights about our customers. You will be responsible for developing and executing research projects, analyzing data, and providing actionable insights to inform our marketing and product strategies. If you have a passion for uncovering customer insights and driving business decisions, this is the perfect opportunity for you!

Overview:

A Consumer Insights Manager is responsible for gathering, analyzing, and interpreting data to help inform strategic decisions. They use a variety of methods to collect data, including surveys, focus groups, interviews, and market research. They then analyze the data to identify trends and insights that can be used to inform marketing, product development, and other business decisions.

Detailed Job Description:

The Consumer Insights Manager is responsible for gathering, analyzing, and interpreting data to help inform strategic decisions. They will use a variety of methods to collect data, including surveys, focus groups, interviews, and market research. They will analyze the data to identify trends and insights that can be used to inform marketing, product development, and other business decisions. They will also be responsible for developing and executing research plans, as well as presenting findings to stakeholders.

What is Consumer Insights Manager Job Skills Required?

• Strong analytical and problem-solving skills
• Excellent communication and presentation skills
• Knowledge of research methods and data analysis techniques
• Ability to interpret and present data in a meaningful way
• Ability to work independently and as part of a team
• Proficiency in Microsoft Office and other data analysis software

What is Consumer Insights Manager Job Qualifications?

• Bachelor’s degree in marketing, business, or a related field
• 5+ years of experience in consumer insights or market research
• Knowledge of statistical analysis and data visualization
• Experience with survey design and data collection
• Familiarity with qualitative and quantitative research methods

What is Consumer Insights Manager Job Knowledge?

• Knowledge of consumer behavior and market trends
• Understanding of the principles of marketing and product development
• Knowledge of research methods and data analysis techniques
• Understanding of the principles of data visualization

What is Consumer Insights Manager Job Experience?

• 5+ years of experience in consumer insights or market research
• Experience with survey design and data collection
• Experience with qualitative and quantitative research methods
• Experience with data analysis and data visualization

What is Consumer Insights Manager Job Responsibilities?

• Develop and execute research plans to collect data
• Analyze data to identify trends and insights
• Present findings to stakeholders
• Develop strategies to inform marketing, product development, and other business decisions
• Monitor industry trends and competitor activity
• Develop and maintain relationships with research partners