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Brand Campaign Manager Jobs

Company

Entrust

Address Division 1, Subdivision W, Newfoundland and Labrador, Canada
Employment type FULL_TIME
Salary
Category Software Development
Expires 2023-09-30
Posted at 8 months ago
Job Description
Career Growth, Flexibility and Collaboration!


Entrust is dedicated to securing a world in motion by enabling trusted identities, payments, and data protection around the globe. Headquartered in Minnesota, we offer our colleagues the ability to work globally, in a flexible and collaborative environment. Our team makes an impact!!


The Company: Entrust relies on curious, dedicated and innovative individuals whom anticipate the future and provide solutions for a more connected, mobile and secure world. Entrust’s technologies and expertise help government agencies, enterprises and financial institutions in more than 150 countries serve and safeguard citizens, employees and consumers.


We Believe: Securing identities is most effective when we value all identities. We are committed to ensuring that, through diversity and inclusion, the many voices that make up our communities are heard. From unconscious bias training for managers to global affinity groups that create connections both within and across our enterprise, Entrust expects and encourages all individuals to accept and respect one another. And, of course, to be themselves.


Position Overview


The Brand Campaign Manager is a key member of the Entrust Brand Strategy team, reporting to the Director of Brand Strategy. The Brand Campaign Manager will be responsible for the development, communication, activation and measurement of brand awareness campaigns for Entrust.


You will be responsible for increasing brand awareness of Entrust both internally and externally. You are detail oriented and organized, have a great understanding of brand strategy, marketing communications and campaign planning and measurement.


The Brand Campaign Manager will be responsible for the following:


  • Partner closely with the creative team and internal stakeholders to identify opportunities to provide deeper brand guidance on the Entrust brand system.
  • Support in development of a brand governance model for Brand Strategy team.
  • Coordinate brand marketing activities to facilitate timely, effective campaign launches.
  • Delivering a consistent expression of the Entrust Brand, both internal and external.
  • Champion and guide the day-to-day oversight of the Entrust brand to ensure a consistent expression across all communications, including both internal and external touchpoints.
  • Monitor AskBrand mailbox and respond to requests for brand reviews and brand information in a timely manner.
  • Develop, execute, activate and measure brand awareness campaigns.
  • Provide clear, actionable creative briefs for creative services team to execute.
  • Conduct brand reviews to ensure brand fundamentals are applied and Entrust brand guidelines are followed. Provide constructive feedback to bring content and presentations in-line with the Entrust brand.
  • Activate campaigns and initiatives for employees and employee engagement for marketing, sales and beyond, to increase brand awareness.
  • Monitor media analytics, benchmarks, optimization, and report on effectiveness of campaigns.


Basic Qualifications


  • University/College diploma/degree
  • Curious, self-starter, problem solver
  • Strong executor
  • Ability to excel in an ever changing and fast-paced team environment.
  • 5+ years experience in campaign management and/or brand management
  • Excellent interpersonal skills to clearly and effectively communicate the creative vision, concepts, ideas, and solutions to stakeholders and internal teams.
  • Strong collaboration skills to influence stakeholders to adhere to brand guidelines across all audience touch points.


Preferred Qualifications


  • Experience with workflow applications (i.e., Workfront, Monday) and digital asset management systems


Compensation Range


The pay range for this position is $105000 - 140000 if located in the United States. In the event this position is hired outside the U.S., pay ranges will vary and will be set in the applicable currency. Actual compensation will be determined based on geographic location, education, skills and experience. Please speak with the recruiter for more details.


Vaccination for Covid-19 is currently a condition of employment for field service roles in the U.S., subject to accommodation for qualifying reasons (i.e., medical, religious, etc.) under applicable law. If you would like more information about accommodations, contact [email protected].


For US Roles, Or Where Applicable


Entrust is an EEO/AA/Disabled/Veterans Employer


Recruiter


Richa Srivastava


[email protected]